Managing Investors: Investors and Founder Perspectives
Led by Michelle McBane & Erik Davis
Once you have an investor’s money, the hard work begins. Hear first hand how to manage investors post investment from both the Investors and Founders perspectives
December 3, 2019
Leveraging Intellectual Property Laws to Help Build Your Brand
Led by Colleen Stanley
Selecting strong trademarks: Is my brand name distinctive? Advantages of using arbitrary or coined marks v. descriptive marks. Legal Protection to ensure brand strength. When and where (Canada only? U.S.? EU?) to apply for trademark registration. When it may be better to rely on common law. Copyright, industrial designs and trade dressrights. Using intellectual property laws to protect your product designs and packaging. how advance planning can help you protect your distinctive product designs, even in the jewelry and “fast fashion” industries. Respecting third party intellectual property rights can help you build a strong brand. Getting inspired without infringing
OPEN TO STUDENTS AND THE PUBLIC, STARTUP SCHOOL IS A ZONE LEARNING INITIATIVE AT RYERSON UNIVERSITY.