Winter 2019 Sessions
Startup Social Media
March 21, 2019
Led by: Brent Stirling
Do you know about the “burrito principle?” This is a crash course on SEO, website set-up, audit checklists, social media strategies and how to build one, which platforms to use, execution and measurement.
Applying for Government Grants
March 26, 2019
Led by Jennifer MacInnis (LL.B)
Government grants can make or break an early-stage startup. Learn which grants to apply to, and how to increase your probability of success in getting them.
Led by: Chris Gray of Sales Force
This session will cover the science, methodology and strategy behind customer acquisition and prospecting. We’ll be reviewing the importance of implementing a sales process, exploring proven prospecting and cold-calling techniques, and breaking down effective and ineffective email approaches. The latter half of the session will be hands-on, where audience members write and submit their own prospecting emails based on the techniques presented. Volunteers will be selected to showcase their work.
OPEN TO STUDENTS AND THE PUBLIC, STARTUP SCHOOL IS A ZONE LEARNING INITIATIVE AT RYERSON UNIVERSITY.